Laura Hammond, CEP | Employee Investment Services Program Manager, Communications, Amazon
Laura develops and leads internal education and leads communication campaigns as an Employee Investment Services Program Manager at Amazon. Laura has more than 20 years of experience developing equity, payroll and accounting processes for high change environments. Prior to Amazon, here experience includes managing equity administration at Tableau Software through their May 2013 IPO and at Corixa Corporation through their 2005 acquisition by GlaxoSmithKline. She received a BA in Industrial Psychology from Central Washington University and is a Certified Equity Professional (CEP). She is a current board member of the NASPP Seattle Chapter.
Emily Cervino, CEP, FGE | Head of Industry Relationships and Thought Leadership, Fidelity Stock Plan Services
As head of Fidelity Stock Plan Services' Industry Relationships and Thought Leadership, Emily drives connections with the stock plan industry and focuses on developing data-driven insights on equity compensation plan design, usage, and effectiveness based on quantitative and qualitative research to help plan sponsors make more informed decisions about their equity plans and processes.
Emily has spearheaded work to develop deep understanding of Employee Stock Purchase Plans and the impact of design on participation, conducted analysis on the relationship between Performance Award payouts and corporate performance, and shared extensive data on employee selling behavior, participant perceptions, and participant communications and engagement.
In her former role as executive director of the Certified Equity Professional Institute (CEPI) at Santa Clara University, Emily was involved in all aspects of certification, research, and program marketing. She also managed all the equity compensation programs at National Semiconductor and held various roles at E*TRADE/ShareData.
With over 20 years in the industry, Emily is recognized for deep knowledge of and enthusiasm for equity compensation. She is a frequent speaker and author on topics to help educate employers, advisors, and the media. Emily is a board member for the Certified Equity Professional Institute, member of the NASPP Executive Advisory Committee, recipient of the NASPP Individual Achievement Award, a Fellow of Global Equity, and a representative on GEO's Partner Alliance Council. She is a Certified Equity Professional (CEP) and holds Series 7 and 63 securities registrations.