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Retention and Equity: Is There a Correlation?

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August 06, 2019 | Jennifer Link, KPMG

Retention and Equity: Is There a Correlation?

Our popular “Meet the Speaker” series, featuring interviews with speakers at the 27th Annual NASPP Conference, is a great way to get to know our many distinguished speakers and find out more about their sessions in advance of the Conference.

For today’s “Meet the Speaker” interview, we feature an interview with Jennifer Link of KPMG, who will lead the session “Retention and Equity: Is There a Correlation?”  Here is what Jennifer had to say:

NASPP: What is the elevator pitch for your topic?

Jennifer:  Companies are struggling to identify the return on investment of their equity program with respect to retaining key talent. They may have a hypothesis, but it is based on little more than high-level observations about their program. As a result, granting practices tend to be a bit hit-or-miss when the end state goal is to prevent an employee from leaving the company.   

KPMG’s Global Rewards Services practice is using real company data and analytics tools to evaluate a company’s equity program and identify employees that are at the greatest risk of voluntary termination, allowing the company to make evidence-based granting and compensation design decisions, ensuring the right people in the organization are receiving equity.

NASPP: What is one action should companies be taking now to evaluate their retention risk?

Jennifer: Data doesn’t lie. If you don’t understand your retention risk for employees, look for insights in your historical data. It can help you break the current trend and take corrective action to help mitigate voluntary terminations in your organization. Find the story in your company’s data and base decisions off of fact, not feeling.

NASPP: What is the silver lining here?

Jennifer: You already have the answers! Unlock the potential in your historical data to not only alter granting practices but also minimize the overall cost of voluntary terminations to your organization. Even when using conservative estimates, the annual expense of hiring replacement employees can be quite high when factoring in recruitment costs, lost productivity, onboarding, training, etc. On average, retention of even 5% of all voluntary terminations can result in significant savings to a company.

NASPP: What is your favorite restaurant in New Orleans?

Jennifer:  CafĂ© Amelie

Don’t miss Jennifer’s session, “Retention and Equity: Is There a Correlation?,” at the NASPP Conference!

About the NASPP Conference

The 27th Annual NASPP Conference will be held from September 16-19 in New Orleans. This year’s program features close to 100 sessions on today’s most timely topics in stock and executive compensation; check out the full agenda and register today!

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The National Association of Stock Plan Professionals is the largest and oldest professional association for the stock and executive compensation community, with over two decades of leadership providing expert resources, education and other benefits for our more than 6,000 members across 32 affiliated chapters.


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